Skip to main content

Immersed 2017 General Presentations

Immersed 2017 general presentations

Event Timeslots (21)

Thursday
-
Presentations
Opening Remarks
Neil Schneider, Executive Director, The Immersive Technology Alliance

Thursday
-
Presentations
Immersive Technologies Today
Kevin Carbotte, Tom’s Hardware

Friday
-
Presentations
Tom’s Hardware Panel
Kevin Carbotte, Tom’s Hardware
Frank Soqui, Intel
Neil Trevett, Nvidia
Kevin Chang, Google’s Daydream Labs
Frank Vitz, AMD Radeon Technology Group

Friday
-
Presentations
Lessons Learned in Location Based Entertainment
Bernie Roehl, CEO, Virtual Escapes
Simon Chu, CEO, Escape VR
Derick Downey, Professor, Illinois State University
Aurelian Rus, Ambassador, VRPlayin

Thursday
-
Presentations
Immersive Investment Markets
Sean Peasgood, Sophic Capital

Over the past 4 years, VR/AR/MR companies have raised billions to bring these technologies to market. Many companies, including Oculus which Facebook bought for $2 billion, were bought by Fortune tech companies. Several of these no longer exist, and many will need additional capital to survive. Now we are preparing for a new wave of immersive technology that is even more affordable than its predecessors. Mr. Peasgood will discuss how entrepreneurs can learn to finance their venture at the lowest cost of capital, and how investors can profit from this new wave of reality investment.

Saturday Private Training
-
Presentations
Technical Challenges in Providing Occlusion to Your AR Experience
John Baker, Chosen Realities

Overlaying virtual objects in front of your face is one thing, but inserting these objects realistically into the environment is another. Learn about how to account for both static occlusion (occlusion from non-moving real objects) and dynamic occlusion (occlusion from moving real objects).

Thursday
-
Presentations
AI in Virtual Reality
John Cutter, IBM Augmented Reality

(AR) and Virtual Reality (VR) hold the potential to affect nearly every facet of daily business. Those implications go beyond the disruptive nature of even the mobile phone. Explore the business and development implications with John as he discusses the convergence between Artificial Intelligence and VR/AR. John will discuss real world examples from IBM and the industry at large, draw on the lessons learned, and expand on future trends that businesses should seriously consider when using AR or VR.

Friday
-
Presentations
How Broadcast Television is Exemplifying Mixed Reality’s Future
Éric Minoli, Vice-President and CTO
Groupe Média TFO (Toronto)

Studio-based television production largely depends upon fixed sets. These are expensive to build, take place to store and are slow to erect. Virtual sets have long been proposed as the viable alternative, giving the benefit of effectively instantaneous implementation, boosting productivity in the studio. But traditional broadcast virtual studio systems have proved expensive and require long and detailed design stages, eliminating the cost benefit.

Groupe Média TFO, a not-for-profit broadcaster and content creator, has developed a fresh approach to virtual studios: the LUV – Laboratoire d’univers virtuels. It uses the power of the Unreal gaming engine to create an infinite variety of virtual worlds at the click of a mouse. For the first time, this unique space produces huge amounts of kids’ content daily. No need for post-production, everything happens in real-time. It gives a completely free rein to its talented team of creative writers, using sophisticated effects (fire, water, fog), yet remaining within a tight, public service budget.

Thursday
-
Presentations
VR Journalism
Saleem Khan, JOVRNALISM

Mr. Khan will be talking about truth, propaganda and the fate of reality in the immersive world. Mounting evidence points to global powers and non-state actors manipulating public perceptions through digital media, with outcomes that are increasingly altering the course of nations and societies. As virtual, augmented and mixed reality come to the fore, these emergent information media with profound, powerful and transformative effects promise — and threaten — to redefine our understanding of truth and reshape our world. This requires us to rethink how we develop these technologies and content to ensure uncorrupted facts and knowledge, and our survival.

Friday
-
Presentations
Latest Developments in Immersive Cinema and Broadcasting
James Stewart, CEO, Geneva Film Company
Jeff Miller, Sales Director, Humaneyes (Vuze Camera)
Nick Brown, Stereographer, Stereo D Toronto
Samuel McLean,Marketing & Sales, Suometry

Saturday Private Training
-
Presentations
Blade Runner 2049 3D: More Native Than Native

Nick Brown, Stereographer at Stereo D, Supervising Stereographer for Blade Runner 2049.

Mr. Brown will be discussing the creative and technical process of converting Blade Runner 2049 into stereo 3D. Working closely with Denis Villeneuve and Roger Deakins to set the 3D look, he will discuss how 3D was used with creative intention to add a visceral sense of realism to the already immersive world of Blade Runner. Implementing new technology and advanced depth capture techniques, he will show how conversion, when done properly, can actually look more native than native.

Thursday
-
Presentations
Augmented Reality, Where we Will all Live
Dr. Jon Peddie, Jon Peddie Research

Augmented reality is a distinct, specialized, broad reaching immersive technology that has little to nothing to do with virtual reality. There are eight unique implementations with multiple permutations of implementations – one size does not fit all. Augmented reality includes helmets, smartphones, consumer style glasses, heads-up displays, and projector systems. Augmented reality is extremely complicated, requiring precise geolocation, user position and poise, eye tracking, directional microphones, and communications. Augmented reality will change how we live our lives and reduce, if not eliminate fear which will modify society forever.

Friday
-
Presentations
Creating Physical Immersive Environments demands Immersive Technologies
Nathan Weir, FORREC

Theme parks and entertainment spaces have always been rigorous in their design by using the latest design tools. With the advent of Immersive technologies, theme park designers now have additional powerful ways to both present and design their projects. Nathan Weir, the resident technology expert at FORREC, will discuss how Immersive tech has grown in the entertainment industry and how it is currently being used to improve their designs within the company’s workflow.

Saturday Private Training
-
Presentations
Innovations in Motion Capture
Erik Bakke, Motion Workshop

Thursday
-
Presentations
Impending Standards in Immersive Technology
Neil Trevett, President, The Khronos Group

Friday
-
Presentations
VR For Legalized Cannabis Education
Shain Wasserman, Shain Michael Design

Shain Michael Design was given the opportunity to work with several cannabis companies to help create digital media and virtual reality experiences. With the impending legalization of cannabis in Canada quickly approaching, proper awareness and education for the public is of utmost importance. Is virtual reality a viable platform for teaching people about this controversial substance? How can we use this digital tool to aid in providing awareness and knowledge of the cannabis industry?

Thursday
-
Presentations
Building Realism in Augmented Reality for Simulation and Training
John Baker, Chosen Realities

Immersive technology is budding into a field wide open for opportunities, with simulation and training set to take a large stake in revenues early on. What elements need to be in place to help push your success? What technologies should you focus on? Where will the technology go? Hear about the critical lessons learned from building the U.S. military’s augmented reality infantry trainer – and how these lessons may apply to your needs.

Friday
-
Presentations
Grasping Data With Immersive Technology
Ben Zimmer, Enable Education

By Dec 31st more data will have been created in 12 months than the previous 5,000 years.

There are 3 billion people and 22 billion devices connected to the Internet. And today, not only are we connected to the internet with our laptops and mobile phones but things like cars, fitness trackers, fridges and even toothbrushes are connecting, creating and sharing data.

There is too much data and the challenge for students, educators and businesses is knowing how to use data in a meaningful way. A way where data can be used to drive engagement, leverage your imagination, learn and work more productively and solve critical problems.

In this presentation we will demonstrate how students, educators and businesses can visually tranform data to insights, intelligence and take action on it. It will provide the audience with a forward looking view into emerging career opportunities in Data Science, Augmented Reality, the Industrial Internet of Things and Smart Factories.

Friday
-
Presentations
The Artistry of VR
Olga Nabatova, Artist

Friday
-
Presentations
Using VR / AR For Healthcare Education and Marketing
Dan Greenwald, CEO, White Rhino

VR and immersive technology can powerfully enhance healthcare education, and make healthcare education-based marketing and sales more effective. Dan will be speaking about some of those opportunities in healthcare and will go into depth on a VR project his company recently completed for Olympus Urology. You’ll learn how VR was uniquely used to educate physicians, while at the same time driving a record-setting marketing campaign for the Olympus Urological division.

Friday
-
Presentations
Why Blockchain Currency is Important to Marketers and Immersive Media
Michael Reed, CEO, Practical

While crypto currencies like Etherium and Bitcoin have taken the world by storm, the benefits go well beyond transferring resources from one place to the next - they also provide marketers valuable data which could make their operations more successful.

Mr. Reed will explain what crypto-currency is and discuss the unique applications of crypto-economies to media such as virtual reality, mixed reality, and augmented reality. Which applications is this best suited for? Why do we need it? What are the true benefits of this new type of economy? How can businesses take advantage today?

These questions and more will be answered so delegates can better understand this new class of economy.