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Neil Schneider

Next3D Streams Live 360° Stereoscopic Video To Virtual Reality Displays Such As The Oculus Rift

By TIFCA Press Releases

ATLANTA (May 7, 2014) – Next3D®, a pioneer and leader in stereoscopic video compression and transmission solutions, announced today deployment of its proprietary NextStream360™ system to capture sports, concerts, films, and other experiences for broadcast in virtual reality displays.

“Next3D’s revolutionary technology has the power to truly connect viewers to sporting events as if they are THERE,” said Jerry Steinberg, former SVP, Fox Sports Media Group. “Even better, actually, because viewers can move between different premium locations to ‘virtually attend’ the game.” Read More

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Nextgen Interactions’ VR Presentation at ECGC 2014


Gamers Nexus featured a presentation by Jason Jerald, CEO of Nextgen Interactions and proud member of The ITA.  NextGen Interactions’ recent work includes developing a VR game that was shown with the Virtuix Omni on ABC’s Shark Tank, development with Valve Software on porting Left4Dead2 to a VR system that was featured in the New York Times, consulting for Oculus VR, and serious game development with Sixense Entertainment.

The session entitled Virtual Reality Gaming & Design Challenges at ECGC talks about everything from VR history to VR game design challenges.

Neil Schneider (L), David Traub (R), Alan Price (Middle)

VR Visionaries Join Up!

“We produced Lawnmower Man during an era of $10,000 HMDs, but envisioned a time where affordable technologies enabled global access to positive and socially valuable immersive computing and entertainment. That time is NOW, and we are proud to join The ITA to help usher in this new era.” – David Traub, Principal of Epiphany Film Fund

Pictured above  on the right (during a fun GDC VR mixer that The ITA was a media sponsor of), David Traub is Principal of Epiphany Film Fund and was personally responsible for producing the on-display graphics work in the Lawnmower Man.  Lawnmower Man is the 1993 science fiction movie that introduced VR to the global audience.  Also pictured is Neil Schneider, Executive Director of the Alliance, and Alan Price, President of The ITA.

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The Immersive Technology Alliance Welcomes Industry Visionaries

By TIFCA Press Releases
ITA Announces the Addition of Seven Industry Leading New Members

San Francisco, CA. (April 29, 2014) – The Immersive Technology Alliance (The ITA) is the official voice and standards body for new immersive technologies such as virtual reality, augmented reality, stereoscopic 3D, gesture tech, and everything in-between. The association is pleased to welcome seven new members to its respectable roster.

David Traub is Principal of Epiphany Film Fund, and was personally responsible for producing the on-display graphics work in the Lawnmower Man; the 1993 science fiction movie that introduced VR to the global audience. Read More

ITA Member Virtuix Raises $3 Million


The Virtuix Omni is a VR treadmill that lets users physically walk, run, and jump in their favorite video games, and is best combined with VR devices like head mounted displays.  It was first revealed and launched on Meant to be Seen’s discussion forums – the consumer arm of The ITA.  This led to a very successful Kickstarter, and has pre-sold over three thousand units so far.

Their most recent success is having raised $3 million in private funding.  Making things even more interesting is one of their investors, Mark Cuban’s Radical Investments, had originally denied backing Virtuix on Shark Tank.  That opinion has obviously changed.

Congratulations to Jan Goetgeluk and the Virtuix team!

Jespionage Entertainment Launches SnowDrift in VR!


“It’s my pleasure to join an alliance with such distinguished members all focused on making Immersive Technology part of all our lives.” – Jesse Joudrey, CEO of Jespionage Entertainment.

Jespionage Entertainment develops SnowDrift, the thrilling VR skiing game for devices like The Oculus Rift. They are also a partner developer for VR Chat, one of the most popular VR social experiences available today!

SnowDrift in VR is available for download!

Introductory Meeting ONLINE!


Most ITA meetings will be privately accessible by registered Immersive Technology Alliance members.  However, as this meeting was inaugural and was accessible by press, we have made the contents readily available below.

Neil Schneider, Executive Director of The Immersive Technology Alliance, shares opening remarks and highlights the purpose of The ITA.  He also sends special thanks to many of the individuals, companies, and organizations responsible for making this meeting possible.

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Upcoming Meeting

By Fixed Documents

The inaugural Immersive Technology Alliance meetin will be held at the 2014 Game Developers Conference:

Confirmed Speakers Include:

  • The ITA
  • Technical Illusions (castAR)
  • Avegant
  • The Game Creators
  • Epson
  • I’m in VR
  • YEI Technology


March 18, 2014 at 9:15AM
NDA Room 262, West Mazzanine, South Hall
The Moscone Center, San Francisco

A basic GDC Expo pass may be needed to access the room!

How to Register

Email and include your name, title, and business.


This particular meeting is limited to press, game developers, and confirmed Immersive Technology Alliance members.  A confirmation email is required to attend!

The Immersive Technology Alliance to Launch at Game Developers Conference

By TIFCA Press Releases

Non-profit organization represents and grows Augmented Reality, Virtual Reality, 3D and Gesture markets.

San Francisco, CA. (Mar 13, 2014) – Originally founded in 2009, The Stereoscopic 3D Gaming Alliance has been formally renamed the The Immersive Technology Alliance (The ITA) and has an expanded mandate to effectively meet the needs of the newly established Augmented Reality (AR), Virtual Reality (VR), stereoscopic 3D and gesture industries. With special thanks to The Khronos Group and The PC Gaming Alliance (PCGA), The Immersive Technology Alliance is being launched at Game Developers Conference in a private session on March 18, 2014 at 9:15AM. Read More